| Mohamed Shahin Marketing and purchase manager | Scott Armstrong 1970 |
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| 10: 27—30 | Journal of Public Affairs Education |
Exploratory research is used when the topic or issue is new and when data is difficult to collect.
22| " Russell K | July 3, 2018 |
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| Source | Increase font size |
| Reset font size | Journal of Advertising Research |
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| The Practice of Social Research | Intermediate Theory: The Missing Link in Successful Student Scholarship |